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03.7 · Case

Archive

A design catalogue that behaves like an archive: families, variants, finishes, designers, awards, technical sheets and certifications.

Sector
Design seating and furniture
Period
Mar 2026 — today
Role
Catalogue plugin, importers and store locator
Team
The plugin and importers are mine; theme and blocks with 3 other developers
Stack
  • WordPress
  • Custom plugin
  • PDF

Scene 01The problem

Catalogue data arrives in the client's files and changes often: about 70 families and 300 products, each with variants, finishes and technical files.

The first version kept the catalogue inside the theme: content and design were tied together and every update meant redoing everything.

Scene 02The technical choice

  1. Shot 01

    Catalogue out of the theme

    In July 2026 I split the catalogue into its own plugin; the theme renders it with its own templates.

  2. Shot 02

    26 importers

    Products from XLS, families, designers, awards, finishes and materials, technical files, texts and translations, with automatic checks.

  3. Shot 03

    Command line

    Imports, cleanup and alignment run through WP-CLI, repeatable with every data delivery.

  4. Shot 04

    PDF sheets

    Product PDFs are generated from catalogue data in a few seconds.

  5. Shot 05

    Custom back office

    Finishes and certifications managed from the admin, plus the store locator.

Scene 03How it works

  1. 01 Client files XLS, images, sheets
  2. 02 26 importers WP-CLI
  3. 03 Catalogue plugin families and variants
  4. 04 Theme native templates
  5. 05 PDF generated on the fly

Scene 04In numbers

Next scene → Behind the Scenes Internal tools for NOOO